Back in 2009, Dr James McQuivey from Forrester Research said that if a picture is worth 1,000 words, video is worth 1.8 million. Fast-forward a few years and we’re looking at video being a dominant force in many internet marketing strategies. Consider these facts:

  • More than 1 billion unique users visit YouTube each month.
  • Over 6 billion hours of video are watched each month on YouTube – that's almost an hour for every person on Earth.
  • 100 hours of video are uploaded to YouTube every minute. (ref)

Wouldn’t you like to have an in with these consumers? Is it possible to get a slice of that action AND stay in budget? The answer is a very loud and resounding YES. In fact, if you aren’t already creating online video content, you need to start today. McD Digital creates, directs and produces YouTube videos that are naturally engaging to customers. From short creative videos that build your brand, to longer instructional videos that guide customers through an action?video makes it easy for viewers to digest information. And if it happens to go viral? That’s where the magic happens.

How to Make the Most of Your Videos

  • Make sure it is relevant to your target audience.
  • Use social media and promote across multiple channels.
  • Make it easy for users to find and share.
  • Be creative with your videos and campaign strategy to promote them.

It’s time to give us a call and let us make your brand a YouTube phenomenon.



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